On this installment of of Story Mode with Sanlo, Olya talks to Bob Slinn, VP of Business Development at FunPlus, about their evolution into cross-platform gameplay. They cover a wide range of topics, including: why FunPlus is moving from a mobile-only model to cross-platform, mainly focusing on PC; the player behaviors and other motivations that led FunPlus to a cross-platform approach; the important role of webshops and a unified ID system, the business impact they are already seeing; and much more.

About Bob

Bob has worked in the gaming and entertainment industries for 20 years at brands like EA, Facebook and Yahoo. He’s led Business Development at FunPlus for close to 3 years, where he focuses on the company’s Western market strategic business development efforts, including global IP partnerships, platform relationships, and strategic investment and M&A activities.